On October 12, 2025, a grassroots movement named “Death to Spotify” emerged in Oakland, California, and is quickly gaining traction across the United States. The initiative, sparked by growing criticisms of Spotify’s business practices and its co-founder’s investments in military artificial intelligence, has resonated with indie musicians, fans, and activists alike. The movement aims to challenge the dominance of streaming platforms and calls for fairer compensation for artists, who have long argued that they are not receiving a fair share of the revenue generated by music streaming.
The frustration surrounding Spotify’s business model has been building for years, as artists have voiced concerns about the low payouts they receive per stream. While Spotify offers vast access to music for listeners, the financial returns for musicians, especially independent and lesser-known artists, have been minimal. This has led to calls for changes in how streaming platforms operate, with advocates arguing that a more equitable distribution of revenue is needed to support the music community. The “Death to Spotify” movement is a direct response to these concerns, challenging the company’s dominant position in the music industry and advocating for a system that benefits creators more directly.
In addition to the financial grievances, the movement has gained momentum due to public outcry over Spotify co-founder Daniel Ek’s investments in military artificial intelligence. Many critics argue that these investments run counter to the platform’s image as a tool for artistic expression and creative freedom. The association with military AI has raised ethical questions among Spotify’s user base, further fueling the desire for change.
The movement has garnered support from both indie musicians and fans who are frustrated with the current state of the music industry. Independent artists, in particular, have long struggled to make a living from their music in the age of streaming, with many feeling that Spotify and other platforms have exploited their work without providing adequate compensation. Fans of these artists, many of whom are also passionate about social justice and ethical business practices, have joined the cause, using their platforms to amplify the message and call for action.
As the “Death to Spotify” movement spreads, it is beginning to have a significant impact on conversations surrounding the future of music streaming. The initiative is encouraging people to reconsider how they consume music and to explore alternative ways of supporting their favorite artists. Whether through purchasing music directly, attending concerts, or supporting independent streaming platforms, the movement advocates for a system that prioritizes fairness and the well-being of creators.
With its growing support, the “Death to Spotify” movement is poised to continue making waves in the music industry. Its call for reform is part of a broader conversation about the future of streaming, artist compensation, and the ethical responsibility of tech giants in the entertainment sector. As it gains momentum, it will be interesting to see how Spotify and other streaming platforms respond to the growing demands for change.